Bill_Nutting
Worked in partnership marketing & sales with American Express, GE Capital; created Bold Partnerships LLC; signing partnership programs with Apple, SONY, Discover, CitiFinancial; some 250 partner programs in all.
Launched Play it for Seniors in 2017; an innovative, web-based B2B entertainment resource for the 30k senior community locations across the U.S. seeking to enhance their monthly events; as well attract and retain residents in an increasingly competitive environment.
Established key, strategic entertainment B2B partnerships enabling free access to 100k entertainers, 16k music instructors, 6k music therapists; 5,000 art therapists and 200+ seniors-only bands nationwide.
Recognized by the industry’s leading trade industry media company, McKnight’s Senior Living in two, in-depth articles.
In the news: https://www.mcknightsseniorliving.com/marketplace-columns/how-a-digital-platform-can-help-activity-directors/article/742934/
Book Something Awesome for Your Next Event!
10 FUN THINGS TO DO WITH SOMEONE IN A NURSING HOME OR ASSISTED LIVING
YouTube: The Benefits of Music for Seniors – Nothing Quite Like it
“Some care facilities are giving older adults a way to visit their pasts to boost their well-being.”
https://www.nytimes.com/2022/05/06/well/mind/virtual-reality-therapy-seniors.html
Older Americans are refusing to say “game over.”
https://nypost.com/2022/04/19/how-video-games-have-sucked-in-millions-of-seniors-citizens/
https://www.nytimes.com/2019/12/22/style/senior-center.html
Using the Arts to Promote Healthy Aging
https://well.blogs.nytimes.com/2016/03/07/using-the-arts-to-promote-healthy-aging/