Bring More Music, Creativity & Connection to Your Community
Play it for SeniorsSM helps activity directors, life-enrichment professionals, and senior living leaders discover entertainers, therapeutic programs, educational resources, and trusted services that keep residents active, engaged, and connected.
A live performance brings a senior living community to life.
Built for Senior Living Professionals
Everything you need to fill a calendar your residents look forward to — entertainers, therapy providers, professional development and trusted products, all in one place.
Live Entertainment
Discover musicians, performers, and engaging programs appropriate for senior living audiences.
Find Local ProsTherapeutic & Enrichment Programs
Explore music therapy, recreation therapy, art therapy, educational programs, and other meaningful resident experiences.
Explore certifications & therapyProfessional Resources
Access colleges, certifications, career resources, and practical tools for activity and life-enrichment professionals.
Open professional resourcesTrusted Products & Services
Find carefully selected products and services that support residents, caregivers, and community programming.
Shop senior-friendly productsSupporting Every Level of Senior Living
From active independent living to skilled nursing and full life-plan campuses, Play it for SeniorsSM connects you with the right entertainment and resources for the residents in your care.
Independent Living
Active, self-sufficient residents who want vibrant social calendars, live entertainment and lifelong-learning options.
Assisted Living
Personalized support with daily living — plus enrichment, performers and wellness programs that lift each day.
Memory Care
Specialized, person-centered programming — music, reminiscence and sensory experiences designed for residents with dementia.
Skilled Nursing
Clinical care paired with bedside musicians, pet therapy and gentle activities that bring comfort and connection.
Continuing Care Retirement Communities
Campuses spanning multiple levels of care — one trusted source for entertainment and resources across the whole community.
Create More Moments That Matter
Whether you are planning weekly activities, a special celebration, or an ongoing enrichment program, Play it for SeniorsSM makes it easier to find ideas and resources your residents will enjoy.